Upgrade your
product experience
Your customers will thank you later.
Activation and retention? You’ll feel it right away.
Fedor Shkliarau is a product design partner.
I help ambitious founders take their products to the next level.
All while moving fast, building smart, and delivering impact.
OXOLO
GenAI video platform for B2B and ecommerce business owners
I worked on the video platform upgrade to help customers make videos faster.
impact
"
At Oxolo, Fedor single-handedly helped our startup mature by elevating our UX and product design in just weeks. He consistently demonstrated exceptional speed, responsiveness, and thoughtfulness."
Victoria Busse,
CPO at Oxolo (formerly Blinkist, Tier, Ebay)
alfread
Read-later app with a focus on the reading habit
Alfread is a new kind of a read later app. It helps you to actually read saved articles. Or skip them. No pressure. It also helps you rediscover your love for reading. One article at a time.
impact
27% higher than market median (6.3%)
68% higher than market median (1.9%)
27% higher than market median (56%)
"
Alfread will encourage you to block out some reading time with customizable reminders. Just set a weekly reading goal and a preferred reading time, and the app will suggest one article at a time through push notifications."
"The 25 best new apps of 2021"
LEGAL OS
No-code tool for legal teams to automate legal document creation
I worked on simplifying legal document creation flows for new users.
"
Fedor redefined our design process, shaped collaboration with engineering, and set a high bar with his mindset: 'Give me creative freedom, a problem space, and access to customers, and I'll show you Valhalla."
Jake Jones,
Co-founder at LegalOS
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Years in Product Design
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Years in business
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Design Sprints completed
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Design book published
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Life is short. Let’s make something people want.
To:
The crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently.
Dear founder,
This probably isn’t your first rodeo.
You’ve tried and failed. Failed and tried again. And then something clicked. It started working.
Over time, you’ve come to value design. Not just how things look, but how they work and feel. You know that good design is good business.
The best way to have a good idea is to have a lot of ideas.
The best way to build a good business is to validate those ideas, turning chaos into clarity and clarity into action.
That’s what design is for.
Making sense of the world in a structured, human way.
I’ve done this for 13 years.
I’ve been a founding designer in startups.
I’ve worked in agencies.
For the last five years, I’ve played a founding designer role on a consulting basis.
Life is short. I focus on things I want to see in the world.
Products that give people time and energy back, help them reach their goals, or just feel better.
My process is flexible. If you don’t have one, I’ll bring structure and momentum. If you already have one that works, I’ll fit right in.
I help shape product strategy in a collaborative, fun way. Talking to customers, running experiments, iterating fast. When things start to click, I help your engineers ship.
Life is short.
Let’s make something people want.
Yeehaw!
From Berlin with love,
Fedor